IDX/MLS Search Application Gives Valerie Smallwood from Keller Williams Realty an Advantage in the Real Estate Market
Smallwood now uses the latest version of IDX Broker to display Multiple Listing Service (MLS) listings on her personal website.

/Oregon News Articles/ - EUGENE, OR, September 04, 2006 - Eugene based IDX, Inc. today announced the addition of Keller Williams Realty's Valerie Smallwood to its suite of real estate based search applications online. Smallwood now uses the latest version of IDX Broker to display Multiple Listing Service (MLS) listings on her personal website. This allows her to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.

The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.

The objective in developing a website with an integrated MLS data feed is to generate new leads at a low cost for the client. With automatic email announcements, custom client home views, and advanced admin and integration controls, Valerie Smallwood's clients now have access to the entire MLS listing database on her website.

Additional benefits of using IDX Broker Pro include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7.

About Valerie Smallwood
Valerie Smallwood is one of Fairfax County's premier Real Estate professionals. After earning a Master's Degree at Marymount University in Arlington and 17 years of nursing, Valerie has mastered the art of networking and connecting with people on a personal level. Being able to build strong relationships has helped her become extremely well connected in her industry, allowing her to make these connections accessible to her clients.

About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based applications for real estate professionals throughout the U.S. IDX, Inc. offers two primary applications: IDX Broker and SLM Pro. IDX Broker allows individual real estate agents and brokers to integrate listings from their Multiple Listing Service (MLS) seamlessly into their own real estate website. This integrated IDX data feed allows agents and brokers to generate and manage leads online from all listings in their respective area of specialty. SLM Pro is a Sponsored Listings Management marketing program that assists businesses with the complex task of creating and managing a dynamic online marketing plan. SLM Pro uses a unique approach to online ad placement that maximizes the overall reach of a user's website, while delivering relevant and targeted traffic efficiently. For more information about IDX, Inc. services and products, please visit http://www.idxbroker.com or call (800)421-9668.

Press Release Contact Information:

Mary French
IDX, Inc.
Public Relations
PO Box 71866
Eugene, Oregon
United States 97401
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Fax: (541) 343-3915
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