Greeting Your Latino Patients Via Online Video
York Hospital Wins viaLanguage's Online Welcome Video Production Giveaway

PORTLAND, OR, September 09, 2010 /24-7PressRelease/ -- viaLanguage, a leading provider of global healthcare translation and localization services, today announced that York Hospital is the winner of its video production giveaway. The short "Welcome" video will greet York Hospital's Latino patients, visitors and members. York Hospital will receive design, voice and production services - up to a $2,500 value.

"Websites are often the first impression to your community and as the Spanish-language dominant population continues to rapidly increase, it makes sense to incorporate Spanish content," says Chanin Ballance CEO of viaLanguage. "We also know that a large percent of Latinos go online to search for healthcare information and are eager for more content in their own language. Online video especially is an excellent way to engage and market to this audience."

According to comScore, more than 78% of the U.S. Internet audience view online videos. Furthermore, an increased adoption of video usage in healthcare is happening; anything from compliance and marketing to clinical care and efficiency. Interestingly, multilingual videos have also been rising, with Spanish videos rising more rapidly than in other languages.

Press Release Contact Information:

Leslie Iburg
viaLanguage
Marketing Representative
700 SW Taylor Street Suite 310
Portland, OR
U.S.A. 97205
Voice: 800-737-8481
Fax: 503-243-1968
Website: Visit Our Website